Monday, 8 April 2013

working on the proposal


after finally having decided what the project will be about, our group met up to work on the proposal which we handed in a few days later to give our tutor the details about our project and also to present it to our other classmates. Everyone of us wrote their own proposal, summing up the main ideas and defining what we will need to create our video, and then we came together to take parts of everyone's written piece and put them together into one.

As I don't want to bore you with all the details and software requirements (my tutor will have these informations anyways and you will be able to see it in the final draft) the following text is what I wrote about the main ideas and our inspiration. I'm sure it will give you a clearer idea of what we are about to create!



Main ideas : an unhappy person can be seen on screen, walking through the grey city where everything and everyone looks the same. Suddenly between all the grey, plain shops, one shop stands out; it’s colourful. The person enters out of curiosity, and finds himself in what it seems a different world. The shop “spice up your life” is colourful and extraordinary and offers as it says to change people’s life. Different ingredients or complete packages can be chosen and be applied to a person’s life, which will thus change. Due to the interactive narration, the user can chose for the character which offers to pick. These offers consist in fun, luxury, freedom… the additional ingredients which are sold at the counter are for example; love, happiness, colours… After having tried as many options as the user wants the character to, he can click on the “back to reality” button which lets the person leave the shop and go back to his world. The world outside however has changed meanwhile due to the realisation the person had come to whilst being on the life adventure. It is sunny and colourful outside and the character now wears a smile and walks tall, these changes intensify the moral of the story, everybody can change his life and sometimes it just needs a little spice to realize this. After a few seconds when the person steps outside, a voice gives the users a message to remember and take with them, in order to understand the story’s moral and its goal.

Motivations and inspirations: We wanted to tell a story which inspires the users themselves and help them to accept change in life. The motivation is definitely to not just complete a project and tell a basic story, but to push people into thinking about their own life and whether they are happy with. As everybody already experienced a situation where he/she ask themselves if the way they lead their life is right and whether change make them happier, we thought it is a story which people from all backgrounds and age would take interest in.
Target audience: from age 14-100 as everybody faces these thoughts at some point of his life, mainly when growing up or being stuck in a routine at a later phase in life, we believe that this story is appealing to everyone aware of leading the own life.

I hope this more detailed description will help you understanding our project and made you curious what it will look like in the end! I'll keep you posted!

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